Nike and RTFKT Unveil First NFT Collection
Nike and RTFKT Studio have presented the first collection of non-fungible tokens on the Ethereum blockchain. The digital sneaker is inspired by the Nike Dunk silhouette.
In February 2022, MNLTH-NFT airdrop in the Mystery Boxes format was held among the owners of the CloneX project tokens and other collections from RTFKT. A few months later, the holders of the latter were allowed to open their “boxes”.
Users said that inside the Mystery Box was a pair of RTFKT x Nike Dunk Genesis CRYPTOKICKS, a Skin Vial digital item needed to modify the NFT, and another MNLTH.
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This is freaking insane. I just opened my #mnlth!! And look what I got!
1. Sneaker
2. Vial
3. Free Mblth2 mint passesAll for 7e!!@RTFKTstudios @benitopagotto @nikestore ❤️🔥❤️🔥🎉 pic.twitter.com/mhhC3iTCCr
— Yovie | Prominence 👑 (@yoviexj) April 22, 2022
Some owners of new NFTs are already exposed tokens on the OpenSea marketplace — the price of digital sneakers starts from 3.25 ETH (~$9600).
In December 2021 Nike acquires NFT studio RTFKT, specializing in the creation of collectibles for the metaverse. The parties did not disclose the terms of the deal.
Recall that in February 2022, Nike sued online retailer StockX for the unauthorized sale of images of sneakers in the form of NFTs.
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